Crystal Dynamics is an American video game developer based in the San Francisco Bay Area. It was acquired by Eidos Interactive, a British video game publisher, in 1998, and is still part of the Eidos group. Eidos Interactive has been subsequently acquired by British entertainment company SCi in 2005 and SCi was acquired by Square Enix in 2009. Crystal Dynamics was formed in mid-1992 by Sega veterans Judy Lange (sales and acting CEO), Madeline Canepa (marketing) and Dave Morse (Amiga). Crystal was the first licensed developer for 3DO, a gaming hardware platform simultaneously funded by Kleiner Perkins.
In 1993 Strauss Zelnick, then president of 20th Century Fox's film studio, was hired to run Crystal Dynamics. This made national news and helped to touch off the frenzy of multimedia investments of the mid-1990s. 3DO's launch during the 1993 Christmas season was a commercial failure, undermining Crystal's one-platform software strategy. Zelnick, Lange and Mark Cerny all resigned at about this time.